Apart from being a one stop shop for sharing exciting videos from around the world, Youtube has also being an avenue through which content creators monetize their videos through the Youtube Partner program (YPP). Both big time and small content creators have benefited from this initiative that has made some millionaires and some others, something to get by. But all that is about to change if what Youtube is saying is anything to go by.
Youtube has announced that in a bid to protect the Youtube ecosystem and stabilizing the revenue, it has decided to out in more stringent measures to make sure spammers, impersonators, and other bad actors can’t hurt our ecosystem.
So, starting from the 16th of January 2018, only channels with at least 4000 hours of watch time within the last 12 months and at least 1000 subscribers will be eligible for monetization. So, content creators who fall short of this requirement are given until February 20th, 2018 to meet the requirements or be prevented from the YPP.
Remember that back in April 2017, Youtube did something similar where it required that to meet the requirement for monetization, a channel must have at least 10000 lifetime views. But according to them, it was not enough hence the need to come up with something more stringent.
Mixed reactions have trailed the announcement by Youtube. While some think it’s a nice course of action, some others feel it’s inconsiderate.
Here are some comments.